Facebook decides what you want... again.

Okay, so Facebook made another big change that is confusing everybody.  They've done this before, everyone complains in their status updates for a few weeks, a few hundred new "bring back the old Facebook" groups get created, and then eventually everyone gets used to it and shuts up.

You may have noticed that a friend's post from yesterday is appearing above one from 5 minutes ago, or certain posts aren't showing up at all.  Well, here's the quick & dirty explanation of the latest change:
"News Feed" vs. "Live Feed."

The central "meat" of your facebook home page is now divided into these two tabs.  The default is "News Feed," which is a filtered feed of what FB has determined to be of most interest to you.  The "Live Feed" is a more traditional stream in REAL TIME, of every single post within your network as it happens.

The initial reviews are VERY mixed for this latest change.  Some people (presumably the ones with hundreds, if not thousands of friends) welcome the selective "News Feed" addition so they don't have to get bombarded with all the useless status updates, quizzes, mafia wars invites, little farm requests, and other minutia that clogs up their feeds.

But others (myself included) are a bit put off by this and have quickly reverted back to the more comfortable "Live Feed."  My main problem with the "News Feed" is the question that most of you have probably been asking as soon as you realized what was going on...

"How the hell does Facebook know what I do and don't want to read in my feed??"

Well, of course, like so many other websites in recent times with an increased focus on metrics and behavior-based content targeting, Facebook thinks that they can do a pretty good job of it.  I disagree.  Now don't take that to mean that I fall into that "paranoid" group who doesn't understand the tracking business and considers this an unsettling, "big-brother" invasion of privacy.  That's not me.  I get it.  I just don't think FB is very good at it yet.  It's going to be a challenge with something like Facebook, believe me.  Just because I haven't interacted with a certain friend for a long time, doesn't mean I don't want to see their latest post that might be an important personal update or link of unique interest to me.

For now, I'll stick with the "Live Feed," and keep my own control of deciding what I do and don't want to read.  Where do you stand?